Web Real-Time Communication or in other words WebRTC is an open standard based on HTML5 and JavaScript. This standard enables users to communicate in real-time through a web-browser or a mobile app. Well, that doesn’t sound like rocket science, yet. The real value-add lies within the fact that WebRTC is an open standard. WebRTC enables many different ways of communicating and collaborating including voice, video, data transfers and even screen-sharing. The open architecture allows developers from around the globe to take advantage of existing APIs (Application Programming Interfaces) and come up with new stuff in the periphery of Unified Communications.

Now you might ask yourself the question why that is important. Well, the fact that WebRTC doesn’t require any software to be installed and works for anyone with a web-browser, this might revolutionize our communication not only in the consumer but also in the B2B sphere. For businesses WebRTC could not only simplify the processes and the technology behind the communication within the company but moreover breaks down the communication barriers with external stakeholders. Imagine calling a business from anywhere in the world by just clicking on a phone number on the web without paying for roaming or worrying about country codes.

Unified communications and WebRTC together will also open up the playing field for business customers and we can only imagine what developers will come up with in the future. So what does that mean in a technical language? For now UC-solutions use specific SIP (Session Initiation Protocol) and H.264 protocols to connect devices. It is likely that WebRTC runs in parallel and this will simplify the connection between devices and make it much cheaper at the same time. The possibilities are endless as you can see and it could be that WebRTC will be the new standard for the future real-time communication.

So how is this all affecting our business (in case you wondered why we care so much about WebRTC)? Well, it has a big impact on third party software which is used together with Unified Communication solutions. And that includes attendant consoles of course that are used to handle incoming and outgoing calls (and much more!). So if the operator console is web-based (through a browser) WebRTC will free up Unified Communication clients (such as Skype4B and Cisco Jabber) which run in parallel.

Our state of the art attendant console was developed with the latest features and is completely web-based. On top of that it uses WebRTC already today. Benefit from our unique subscription pricing model and never pay additionally for updates and adjustments. The world of technology is turning fast, keep up!